News & Events
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RMG Networks Doubles In-Flight Entertainment Audience with New Ad Sales PartnershipSAN FRANCISCO– April 29, 2010RMG Networks announced today the company has secured a multi-year advertising sales agreement with Delta Air Lines for select in-flight video network placements, on-board promotions and airport lounge media properties. The partnership instantly doubles the scale of RMG’s In-Flight Entertainment Network audience, making it the largest in the United States.RMG’s In-Flight Entertainment Network now reaches more than 10 million viewers every month on a fleet of 840 aircraft equipped with 110,000 video screens, including 100 percent of the installed seatback Video-on-Demand (VOD) screens in the U.S. The new partnership extends RMG’s media offerings beyond the screen as well, including in-flight product sampling and promotions, as well as experiential and one-to-one marketing opportunities within fifty airport lounge locations."We are honored to welcome Delta to our portfolio of world-class venue partnerships,” said RMG Networks CEO Garry McGuire. “This is a true game-changer for our in-flight media network, doubling our reach against an incredibly upscale and highly-coveted demographic.”RMG Networks continues to gain momentum within the place-based video sector. In early March, it launched NYTimes.com Today, a digital place-based network deployed in more than 800 cafés and eateries in downtown business districts. Later that month, it acquired the Pharmacy TV Network, and is aggressively deploying that network in major pharmacy and grocery chains throughout the U.S.About RMG NetworksRMG Networks is a leading place-based, video entertainment company. Its In-Flight Entertainment, Fitness Entertainment, Pharmacy TV, and NYTimes.com Today networks reach 30 million highly desirable and elusive viewers every month, leveraging over 115,000 video screens nationwide. RMG Networks is backed by National CineMedia, LLC (NCM), operator of the largest digital in cinema network in North America, and Kleiner Perkins Caufield & Byers (KPCB), a leading venture capital firm with a rich history of building entrepreneurial investments into successful enterprises. For more information, please visit www.RMGnetworks.comRMG’s In-Flight Entertainment Network is the largest in-flight video network in the US, with 10 million monthly viewers and 110,000 screens. They encompass 100percent of the domestic seatback VOD video screen advertising market through relationships with Continental Airlines, Delta Air Lines, Frontier Airlines, Jet Blue, and Virgin America.